The Innovators (イノベイター, Inobeitā) is a group of Innovades who took control of Aeolia Schenbergs's Plan and Veda during the second season of the anime, Mobile Suit Gundam 00. They falsely identified themselves as Innovators, the next species in human evolutionary line according to Aeolia Schenberg. Behind the scenes, the Innovators oversee the development of the new world order and control the world information using Veda. They support the Earth Sphere Federation's oppressive policies among non-member nations and rebel groups, and were mainly responsible in the pursuing the formation of the autonomous task force, the A-Laws. The group was lead by Innovade Ribbons Almark.